On Wednesday, EA Sports announced that Mut 22 coins not only will Jackson be back in the game on his first appearance following Madden NFL 15 in 1987, but Jackson will also get the distinction of being a Madden cover player. More than 35 years after his NFL career began back in 1987 Jackson is set to grace the cover featuring a digital version of Madden NFL 22. Beginning on Friday, players will be in a position to play alongside him in virtual reality. EA Sports also teamed up with Nike to re-create the iconic sportswear brand's Bo Knows ad campaign by using a digitally rendered image of his signature footwear called which is the Nike Air Bo Turf which is incorporated into the game.
Jackson has become the seventh running back designated as a Madden cover athlete. He follows Eddie George (Madden 2001), Marshall Faulk (Madden 2003), Shaun Alexander (Madden 2007), Peyton Hillis (Madden 12), Adrian Peterson and Barry Sanders (both Madden 25).
Before the cover unveiling, The Undefeated's Aaron Dodson caught up with Jackson to talk about his Tecmo Bowl days, how Bo Knows came to life as well as his Madden return, and more.
The conversation was edited for clarity and clarity.
What does it mean for you to finally be a cover player for the sport 35 years after your career began?
This has been in development off and on for many years. The time was just right for my brand. I worked with the Madden team to work things out check all the i's and dot all the t'sonce we were done, the rest was just going to be a breeze. I knew that somewhere in my history I had done something right to ensure that I am thought of as one of the greatest athletes from over 30-years ago. Madden continues to believe in me to think of doing something like this.
Your legacy in video games dates back to Madden 22 coins 1989 when you became the star on the stage at the Tecmo Bowl. Was it a thrill to see yourself in the past?
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